The Social Media Specialist will drive and execute the company’s social media and athlete & creator/influencer strategy, that helps developing the brand awareness, growing and protecting the brand’s reputation, encouraging engagement and understanding in key priority areas and driving community engagement among our key audiences. This role coordinates with the internal Marketing, Communications, Creative, E-com and PR teams as well as agency partners to support their respective missions, ensuring consistency in voice and cultivating influential social media presence.
The Social Media Specialist will drive and execute the company’s social media and athlete & creator/influencer strategy, that helps developing the brand awareness, growing and protecting the brand’s reputation, encouraging engagement and understanding in key priority areas and driving community engagement among our key audiences. This role coordinates with the internal Marketing, Communications, Creative, E-com and PR teams as well as agency partners to support their respective missions, ensuring consistency in voice and cultivating influential social media presence.